Customer-Centered Product Flow

Customer-Centered Product Flow

Customer-Centered Product Flow (CCPF) is a process integral to the early integration of discovery and commercial development. From the laboratory to the marketplace, CCPF puts the needs of our customers -- patients and families, physicians, allied health professionals, reimbursers and health authorities around the world -- at the center of its work.

CCPF creates value, directing the work and expertise of Schering-Plough people in every function and every country on a single focal point: the customer. By breaking down barriers that exist in conventional organizations, CCPF makes the most of Schering-Plough's resources.